When you think of Travis Scott merch, you might imagine one-of-a-kind collaborations with designers like Virgil Abloh or Off-White. But the rapper-turned-designer also has his line of apparel, tees and accessories that speak to his musical inspirations and fashion sensibilities. With a focus on quality and innovation, Scott’s merch collections have influenced the industry and established new standards for artist merchandise.

In addition to his own branded pieces, the Houston native collaborates with high-profile brands for exclusive capsule releases and pop-up events. He’s also known for his close connection with his fanbase, often referred to as “Ragers.” Throughout his career, Scott has made it a point to communicate directly with fans via social media and attend live shows, where he encourages them to ask questions and provide feedback.

Unboxing the Newest Travis Scott Merch Releases

With each release, the rapper pushes boundaries and explores unique ways to translate his aesthetics into clothing. His use of innovative materials and high-profile partnerships have set him apart from other artists, and his creative process has inspired a generation of designers.

After starring in Christopher Nolan’s film TENET, Travis Scott teamed up with Jordan Brand on a line of limited-edition kicks and apparel. The collaboration included a mocha brown tracksuit outfit and tees with large text hits that read “YUP!” and “GOT ‘EM BAMBOOZLED” surrounded by Cactus Jack logos and a movie poster-style graphic of Scott as the villain in a dystopian future.

In June of this year, General Mills tapped Scott to design a limited edition run of co-branded Reese’s Puffs cereal boxes. The box designs and matching T-shirts sold out in record time online, while our marketplace was flooded with listings for the coveted items.